Category: Twitter

Up until last week, I followed back anyone who followed me on Twitter. Using Social Oomph, it was done all automatically without me having to do anything. If you followed me, minutes later I would automatically follow you back.

I started doing this for two main reasons. First, I wanted to follow back everyone as a courtesy. If you made the effort of following me and listening to what I had to say, then I considered following you back was the polite thing to do.

Second, I wanted to follow back everyone because I assumed that it would get me more followers (a lot of people are following you hoping that you will follow them back, thus increasing their followers count).

After a short while this became completely unmanageable. There was only one solution: mass unfollow everyone and start from scratch!

Being on Twitter is like being at a cocktail party. Would you go to a cocktail party wearing shorts, a t-shirt and sandals? Of course not. You want to look presentable on Twitter. Even better, you want to look good and sexy.

While Twitter is not a beauty pageant, having a nice and attracting profile page will draw interest and trust in you, ultimately helping you build a follower base. Just like a beautiful woman attracts all the guys and is the talk of all women at a party, we’re going to do just that with you Twitter page.

I sometimes look at how people interact with Twitter and it surprises me to see how few understand take advantage of the “instantaneousity” of this tool.

Let’s take my fiancée for example. She rarely goes on Twitter and when she does she usually spends 5 minutes scrolling down to see what the 5 people she follows were saying up to 10 days ago. That is not the way Twitter was intended to be.

Twitter is a tool designed to capture the present, not the past.

Don’t bother looking back at what happened on Twitter hours or days ago because it is obsolete. Focus on what’s happening now!

Of course one can argue that you can do whatever you want on Twitter and that is your right to look at what people were tweeting last month. Sure it is, but how relevant is this information now?

How do you use Twitter?