Kevin Eyres, LinkedIn’s managing director for LinkedIn Europe told IDG that LinkedIn has a CPM of $75 for the U.S. and up to $75 for the UK. Like Michael Learmonth, I have a hard time believing this is an average CPM, but I certainly believe that LinkedIn has a much better CPM than the MySpace and FaceBooks out there.
Indeed, LinkedIn users’ average age is 41 and their average income is $110,000! Not too bad… especially compared to the cheap and young users of MySpace.


Alexa.com has this rating system where they give websites a rank. The traffic rank is based on three months of aggregated historical traffic data from millions of Alexa Toolbar users and data obtained from other, diverse traffic data sources, and is a combined measure of page views and users (reach). While it’s not as relevant as Google Page Rank system, I think it gives a good trend about what’s happening. Alexa also compiles lists of the Top 100 / 500 websites, per country and per language. Looking at the Top 100 websites for the US, I realized that 6 of them are porn sites. We sure like porn in the States…
After investing $4.4 million in 2007 in 23andMe, a genetic screening company, Google just invested in a new DNA screening startup called